Are You Content With Your Content?

I’m a wizened old sage in internet years; employ my sagacity.

Hi! I’m Liz.

Very few paths can lead a gal to collaborate with both Pulitzer Prize winners and dogs who have managers. Making social media content was that path for me.

I started my career at a tiny digital agency in New York City, writing tweets for a brand of bottled water. I actually played the role of bottled water twice, eight years between bottles. Objects must have a voice in the name of social marketing, and the absurdity of putting words into the mouth of something that should never speak has always been a thrill of the job for me.

My work is rooted in 15 years of observing what resonates across platforms.

I’ve produced major social-first campaigns, memorialized the #selfie, led the digital team on the first streaming talk show, developed a podcast with Oprah Winfrey, and cranked out countless memes that made the internet feel seen.

I’m an expert in clipping TV, film, and podcasts because my rotten brain knows which moments will go viral on instinct.

Since 2023, I have operated my own digital content consultancy.

I specialize in creative development, crafting social media voices, bespoke copywriting, and shortform video.

My services are currently retained to create social content for Netflix via HSTL Productions and I am open to new collaborations.

Check out a sampling of projects I produced here and get in touch here.